Materiall Actions^®

We evaluate the market and transform our assessments to outcome oriented strategies and we make your products visible through our communication studies and market hem meet the customers at the correct sales points.

We do not only represent your brand as being a distributor or a agency but also commit to provide you a sales oriented approach and brand and product management that you cannot find when you work with distributor or marketing agency companies. We evaluate the market dynamics, competitors and consumer habits, trends and sales channel in the countries you will launch your products. We represent your brand not only through sales channels but also through our marketing and communication studies. The most important of all we make your products meet various consumer groups.

Materiall Action first of all will recognize your products through its traceable, measurable and reportable infrastructure and then will determine your targets. Later on will determine the strategies that will guide you towards the target. Thanks to our strategies your products will be introduced through the most appropriate channels for your target group. While supporting your branding process will provide you the opportunity to have your products meet the customers through the most correct sales channels.

Materiall Focus^®

Let us get to know your company, your vision and your products.

At Materiall, we understand that a successful marketing strategy should not focus solely on the bottom line, but should take all aspects of a business into consideration. To do the job right, we make it our priority to get to know your company from the inside out, because an effective marketing approach requires understanding not only your products, but also your vision for growth, the current market trends, and the needs and expectations of your customers.

Let us work with you to find the answers to these key questions:  Does your product meet the requirements of the target market? Are your pricing strategies on track? Is your presentation effective? And are your distribution channels optimized for your best advantage?

The golden rule for increasing your sales volume is making sure that you can bring the product to the consumer in a seamless fashion. Therefore, it is essential to determine the most effective sales channels in order to maintain a competitive advantage in your marketplace. A product with an appropriate distribution channel will be one step ahead of another whose access to the consumer is weak. No relationship can be built between the product and the consumer without access capability and without a thorough understanding of the target market.

Materiall focuses on your targets, your target groups, the competitive conditions and sales channels in line with the most appropriate sales strategies. We can help you reach the greatest sales volume by directing your brand to the correct sales channels. Materiall’s team members, who specialize in architectural materials, whose targets are determined and work process and job distribution is described, will work together with all units of your company in harmony.

Our dynamic and proactive sales department stays constantly up to date on the market and competitor information and tailors its approach specifically for your product and brand. Let us work with you, in close collaboration with all units of your company, to double and even triple your sales.

Materiall Outlook^®

Let us align your targets to take the best advantage of new opportunities in a rapidly growing international marketplace.

In the business world, success is never an accident; there is no doubt that the path to absolute success depends on determining the target. The potential of your sales team, your investment plans, the growth trend of the market, your position in your territory, your competitors and your consumers are essential to determining the optimum outlook for your company. Your targets should be clear, should encompass a definite time frame, and should have measurable features. Otherwise, your growth and success in new markets will be completely dependent on chance.

Determining a target and announcing it requires great responsibility, because realizing a target also depends on allowing for failure. We at Materiall are very careful in determining and announcing a target, because we are aware that our care and diligence will carry your company to success.

Wherever you are in the world, let us align your position in the rapidly growing markets in Turkey and surrounding countries. Let us determine realistic targets and prepare short-term, medium-term and long-term schedules for you. Let us help you program your brand for success. 

Only a brand that is oriented towards the correct target group, that focuses on the correct market share that is appropriately characterized and differentiated from its competitors and that is well positioned can find a place for itself in the target market. 

Correct segmentation depends on finding the most relevant customer base. Therefore, it is essential that you are aware of the dynamics and growth trends of the market if you wish to become a brand that can be sold in a geographical area that is not familiar to you. The data that will form the basis for your knowledge and targets can only come from an appropriately performed market analysis. 

Materiall will perform the necessary analysis to determine your strengths versus your competitors’ weaknesses and create marketing strategies that will capitalize on your strong points. Let us strengthen your brand with research through the Materiall Outlook process, through which we utilize diversified research methods, collect data with care, implement all qualitative and quantitative techniques systematically, and develop a tailored marketing strategy.

Materiall Outreach^®

Let us conduct a communication study to assist in streamlining your branding process, reaching out to your target groups and achieving your business goals. 

In order to succeed in today’s fast-paced global marketplace, effective lines of communication are critical. With practically unlimited tools for creating an appropriate strategy, conducting a communication study is essential to the success of your business, whether from the perspective of B2C and attracting consumer interest in your products; or for B2B purposes, in terms of streamlining the procurement process increasing sales.

Improvement of brand commitment; creation of corporate items; development of advertising materials and broadcasting them through various means all require the assistance of communication specialists. Materiall provides all of the work and materials needed to produce an effective communication plan in order to help you reach your target groups through the most appropriate channels in a timely manner.

Let us carry out a communication study for your business in line with top marketing strategies, maintaining corporate integrity and expressing brand commitment. Let our communication professionals help you reach out to your customers and business partners in the most effective ways possible.